Description
14" x 22" poster
Interpretive Copy
Local businessman, Ted Rogich, thought a flashy sign was needed to welcome visitors to “Fabulous Las Vegas.” Betty Willis designed this now world famous landmark in 1959. The sign was erected by Western Neon on a lonely stretch of U. S. 91 when the lights of Las Vegas Boulevard still flickered in the distance. It was added to the National Register of Historic Places on May 1, 2009.